The Rhiza team is proud to have been a part of the PepsiCo Central presence at South by Southwest (SXSW) 2012. Rhiza teamed up with fellow Pittsburgh-based companies MAYA Design and IonTank to design and build the space out for PepsiCo. Rhiza’s role was to aggregate, analyze and visualize data from around the social web, sensors on-site around SXSW, data collected within the Pepsico Central area and from people walking around Austin collecting data using Livescribe pens.

Check out the video summary that the folks at PepsiCo put together about the event:

Special thanks go out to our data partners, who helped set up special feeds of data to Rhiza: CivicScience, PeopleBrowsr, Livescribe, ImmersiveLabs and many more.