Rhiza for Ad Sales adds enormous targeting power to local TV ad sales by combining deep consumer insights and comScore or Nielsen ratings in one solution, without the need to change the way they are delivering those ads.
This week in Rhiza's interview series, 4 Questions, we speak with media data analysis expert, Harley Ellenberger. Harley currently serves as the Vice President of Analytics at Kantar Media Ad Intelligence, leading teams in delivering insight-driven analysis, market research and data visualizations.
Rather than start the year with resolutions, I like to wait a few weeks and let the dust settle. Once the fever has broken for the classic items-- going to the gym, eating more salads-- I focus on the business goals that will make my new year stronger than the one that just ended.
Remind your customers that you have information they need and an attitude they can work with by using these three tips in your next sales meeting.
Start 2016 with a bang. Try these three strategies to show your customers that you can do far better than A18-34.
Autotrader, using Rhiza’s sales acceleration platform to expedite and simplify their data-driven sales process, expanded their pilot program into a long-term contract.
Looking to increase the ROI of your data? Rhiza Customer Success Manager, Juddson Poeske, shares 6 habits critical to driving ad revenue growth with data.
This week’s Street Fight Summit in New York City brought over 300 tech vendors, small businesses and representatives of large sales teams together to discuss the biggest trends in hyper local organizations. After hearing from Venture Capital partners, Buzzfeed editors and snazzy start-up founders, I’ve distilled the most valuable lessons of the day into: 9 Tips for Selling Ads to…
If you follow Rhiza on Twitter you may have asked yourself last week: Did they expand into the TV business? Why are there so many photos from the Edinburgh TV Fest red carpet? No, unfortunately there won’t be a soapy reality TV show starring Rhiza any time soon, but we have learned that networks and content producers are ready to…
166 million. 166 million voter registration records. From party affiliation to voting frequency to election habits, we here at Rhiza have gained a new level of insight into America’s consumers. Starting this month Rhiza is proud to offer L2’s national voter registration dataset. Completely anonymized yet showing voter behavior in federal, state and local elections for the past 65 years,…