Josh Knauer President and CEO


Josh is a co-founder, CEO and President of Rhiza, an emerging leader in the field of marketing analytics, offering online tools that make Big Data actionable for marketers and salespeople. Rhiza’s tools increase revenue for both media companies and advertisers by delivering detailed recommendations based on integrated consumer insights. Media publishers use Rhiza to arm their salespeople with better tools for selling premium advertising. Marketers use Rhiza to optimize hyper-targeted media buys, track campaign effectiveness and quickly create new marketing plans. Rhiza is used by a rapidly growing list of major customers, including Comcast, Univision, Cox Media, Cox Reps and Experian.

Josh has been a social entrepreneur for the past 20 years, creating and leading successful organizations in both the non-profit and for-profit sectors. His ability to spot emerging trends in technology and how they can be used for the betterment of society and the environment have caused him to be considered a leading expert in the field. In Spring of 2010, Josh was appointed by the Obama Administration to a working group of President Obama’s Council of Advisors on Science and Technology. He’s been featured in TimeFortuneNewsweek and Wired, and was even named a New Media Hero by the Utne Reader.

Prior to Rhiza Labs, Josh led MAYA Design’s Information Commons project. Before that, he founded and served as CEO of Green Marketplace, a clearing-house for socially and environmentally responsible products, services and information, which he sold to Gaiam in 2002. In 1991, Josh founded and served as Executive Director of the EnviroLink Network, a nonprofit foundation dedicated to helping organizations adopt emerging technologies, and was one of the first .orgs on the Internet.

Involvement in the community is very important to Josh. He enjoys speaking with students about being an entrepreneur and has mentored many up-and-coming entrepreneurs who are creating socially and environmentally responsible businesses. Beyond supporting many community organizations with time and donations, he currently serves on the following Boards of Directors:

Josh has, in the past, served on the following Boards:

Josh lives in Pittsburgh, PA with his wife, children and dogs. When not starting up a new business, he can be found in his garden tending organic and heirloom vegetables or out hiking in the woods.

You can follow Josh on Twitter and Facebook.

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